Category: Social Media for Public Good
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Social media: a tool for justice and change

Featured image by cottonbro studio Social media is an unparalleled force in today’s world. Before social media, how could people share groundbreaking news and information with others? Sending letters in the mail, writing stories in the newspaper, or maybe getting a story big enough it’s covered on the news. Consuming…
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Making content “stick” with your audience

Featured image by The ALS Association When you hear the word “sticky,” you probably think something along the lines of “ew, gross!” But in terms of social media, “sticky” is a good thing. Content that’s “sticky” resonates with an audience. It sticks with them (see what I did there) for…
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Learning from a campaign that changed the world

Featured image from invisiblechildren.com Social media is a key catalyst for doing good in the world, and the Kony 2012 campaign is a prime example of that. I had never seen or heard of the Kony 2012 campaign until this week. I was in 4th grade at the time, and…
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Anyone can be an activist

Featured image by Vlada Karpovich What if I told you anyone can be an activist? When you hear the word “activist,” you probably think of people marching in the streets with signs or chanting into a megaphone. But there’s a new kind of activist in this day and age –…
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Using social media to do good

We all know social media has its positives and negatives. Nowadays, people are so quick to point out the negatives. But why don’t we try to see the good in these platforms? Social media exists to connect people – it allows people to share in their friends and family’s moments…